Melinda Busch has extensive experience partnering with clients in a range of industries to design, develop and implement systems aimed at improving business processes and, ultimately, data quality. Melinda has successfully managed multi-year projects that require large teams with diverse skills sets, including technical staff. On the other side of the spectrum, Melinda has a great deal of experience working with more intimate groups where accelerated development timelines are the norm. Regardless of the size of the project or the team she is partnering with, Melinda is skilled at training clients in the administration of the systems she designs. Melinda’s secret weapons are her critical listening skills and her ability to adeptly navigate the “weeds” in the service of the bigger picture.
Ian Carswell is a business consultant and seasoned executive with over 10 years of experience. Throughout his career Ian has proven his ability to design and implement systems and processes to streamline business functions and drive operational efficiency. Ian has had the pleasure of working with a variety of fast growing companies helping them to leverage cloud based tools and technologies to address business challenges, increase productivity and drive growth. Ian holds a B.Sc. in Cell Biology from the University of Glasgow.
Kristin Elmstrom has over 10 years of experience working with clients to optimize business processes and implement systems that support data analytics and better visibility into key business metrics. She enjoys delivering tools that help clients better manage their businesses and improve decision-making. She has implemented business intelligence systems for a variety of organizations in the Bay Area. Kristin leads CloudBase Services data normalization and business analytics activities.
Alison Fisher works with clients to evaluate existing systems and implement strategies to improve business processes. As a CloudBase developer and trainer, she carries projects through to completion and provides users the tools they need to be successful. Alison has over 10 years experience organizing complex data and designing charts and graphs to visualize key metrics. She earned a Ph.D. from the University of California, Davis.
Ed Loss is a hands-on Business Analyst and multi-certified Salesforce.com consultant. Ed has worked for over 15 years in the fast-paced, tumultuous world of Bay Area tech start-ups. He brings his passion for process improvement to growing businesses in digital advertising, social media, entertainment, financial services, mobile apps, and email security. Ed also devotes time to community non-profits: serving as an ongoing consultant with several Bay Area non-profit organizations (Shanti Project, VACCEB & Home at Last). A Bay Area transplant from the Midwest, he holds an MBA from the University of Chicago and a persistent devotion to the Chicago Cubs.
Cathy Schaefer is our Office Manager extraordinaire. Her problem-solving and customer service skills are unmatched. She enjoys streamlining the processes which help our clients achieve success in database management. She thrives on making sure our clients’ needs are exceeded on every level. Before working at CloudBase Services and Haspoa, Cathy spent almost 20 years in the electrical and chemical engineering fields. Cathy earned her degree in English Literature from California State University, East Bay. In her spare time, Cathy enjoys hiking and biking throughout the Bay Area.
Neil Schneider works with Quick Base clients to develop scripts, customized user interfaces, API calls and other custom Quick Base functionality. Over the past 20 years, he has developed computer applications for McKesson, Yale University, New York Stock Exchange, Wells Fargo Bank, and Western Union. Neil earned an undergraduate degree from the State University of New York and a graduate degree from Rensselaer Polytechnic Institute.
Debbie Taylor is CEO and Founder. Debbie is passionate about creating great software and offering excellent services. Under her leadership, CloudBase Services helps business leaders focus on the bottom line. Debbie has designed, used, evaluated and enhanced databases that have improved operating results in dozens of companies. Public, non-profit and for-profit companies have retained her to architect systems, develop strategic plans, train staff and lead teams. Debbie has extensive experience with technology companies (Apple and IBM), biotech (Chiron), and education organizations (Kaplan, Stanford and Sylvan). She has managed day-to-day operations for multi-million dollar companies and sold products to Fortune 100 companies. Debbie earned a B.A. from Princeton University and an MBA from Stanford University.
Ken's varied talents and interests have led him down diverse educational and career paths including theology, welding and computer programming. Ken has been a computer programmer for over 25 years and even founded his own programming business in the Bay Area a number of years ago. As a programmer, Ken enjoys interacting with a variety of people and helping them solve their unique business problems. Ken’s interest in business applications has evolved into a deep interest in the organizational culture of businesses and how that culture interacts with and affects their ability to master their own data. Ken earned his undergraduate degree from Stanford.